Why CIPC Keeps Rejecting Company Names (and How to Fix It)
Learn the common reasons for company name rejection and practical ways to get approval from CIPC.
Quick Summary
- Many company names are rejected due to similarity with existing businesses.
- CIPC also rejects names that are misleading or offensive.
- Using unique, clear, and legally safe words increases approval chances.
- Following simple rules can save time and avoid costly re-submissions.
What You Need to Know
CIPC, or the Companies and Intellectual Property Commission, reviews all new company names in South Africa. Their goal is to prevent confusion, avoid fraud, and protect intellectual property. Common myths include thinking that any creative spelling or abbreviation will automatically be accepted. In reality, CIPC checks names against existing registrations and looks for clear, descriptive, and legally safe words.
How It Works
- Choose a few name options that describe your business clearly.
- Check each name on the CIPC website for existing businesses.
- Avoid restricted or offensive words that CIPC flags automatically.
- Submit the preferred name through the CIPC portal for approval.
- If rejected, review the feedback, adjust the name, and resubmit.
Common Problems
- Using names that are too similar to existing companies.
- Including words that are restricted or require special permissions.
- Trying to be overly creative with spelling, which can confuse the system.
- Ignoring feedback from CIPC after initial rejections.
Requirements, Costs or Timeframes
| Requirement |
Description |
| Unique Name |
Must not match or be too similar to any registered company or trademark. |
| Submission Fee |
CIPC charges a small fee for name reservation, usually around R50 to R75. |
| Timeframe |
Approval typically takes 1-3 business days if the name is compliant. |
When to Get Help
If you’ve tried multiple times and your name keeps getting rejected, it’s best to consult a professional. Experienced business consultants can suggest compliant names quickly and guide you through the CIPC process.
Get help with company name approval
Following CIPC rules carefully ensures your company name is accepted without delays.
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